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In an era marked by rapid technological change and shifting consumer preferences, the U.S. commercial gaming industry has not just adapted, but thrived, setting new records for success along the way.

The industry concluded 2023 on a high note, its latest report revealed, with a record $66.5 billion in revenue – a 10% increase over 2022 and a trajectory that suggests three consecutive years of sustained growth.

“From the traditional casino experience to online options, American adults’ demand for gaming is at an all-time high,” said American Gaming Association President and CEO Bill Miller. Revenue is a reflection both of the sustained appeal of traditional, land-based gaming and the new forms that continue to redefine the industry today.

Casinos and other land-based gaming generated $50.02 billion in 2023 alone, including slots, table games, and retail sports betting – more than three-quarters of all revenue. There’s a reason in-person gaming remains the industry’s backbone: enthusiasts continue to make the treks and trade their preferences from behind a computer screen to physical, shared activity in locations throughout the country.

Online gaming itself – which contributed $16.43 billion all on its own – comprised nearly a quarter of the market, carving out a considerable and growing portion of the nation’s attention, even while demonstrating massive shifts in digital consumption: toward convenience, selection and the democratization of access.

However, the implications of the industry’s success extend beyond the bottom line of corporate profit sheets. In 2023, record revenue meant that the gaming industry paid a record $14.4 billion in gaming taxes to state and local governments — a 9.7% increase over the prior year. These contributions fund critical public services, from education and infrastructure to public safety and health care. This direct return underscores the gaming industry’s dual role as a significant economic driver in states and an essential community partner.

The AGA’s report also paints a picture of gaming’s geographic success. Of the top 20 commercial casino markets, 12 posted year-over-year gains. New casino openings helped the Chicagoland area return to the No. 3 market. The Baltimore-Washington D.C. area faced obstacles, but those were linked to increased competition and a growing saturation of the market.

At the individual property level, Resorts World NYC grew into a top performer, leading revenue for non-traditional gaming properties outside of Nevada and Mississippi.

For all its success, the industry is managing several ongoing challenges. Among them: are illegal gambling operations and promoting responsible gaming. Both, the AGA points out, are at the forefront of its mission and essential to its trade group’s support. Gaming is only as sustainable as the lengths the industry goes to in an effort to support and protect ethical practices and consumers.

Looking forward, the report suggests an industry well positioned for continued growth and innovation. New forms of gaming technology — from advanced slots to immersive online gaming — could make for an industry that continues to evolve by tweaking its offerings to a changing consumer audience and offering them through constantly changing mediums. The potential of gaming legislation could continue to change in new markets and opportunities.

The historic performance of the commercial gaming industry in 2018 validates how resilient, adaptable, and always innovative the industry continues to be as it navigates through the myriad changing economic and technological factors and continues to remain committed to responsible gaming, ensuring its positive impacts reach into all walks of life and across all areas of the country.

Mitchell Lebrun

Mitchell Lebrun is the head of content at EatWatchGamble, working directly with our team of writers to ensure EWG is the ultimate casino resource. Mitchell is an Oregon State grad and avid NBA fan.

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